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Development a service engineering concept for SMEs

  • Many SMEs still face a problematic fact that their corporate structures and processes are not designed for efficient development and market positioning and there is a lack of appropriate methods and tools. SMEs are often inefficiently targeted to the internal or external demands for services. The goal of the research regarding contents and methodology was to investigate the practice of strategic planning and the implementation and application of service engineering in young SMEs on the one hand, and on the other hand specifically for young SMEs, whose performance and the probability of success can be increased by its application. These two goals have been achieved.

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Author:Patrick SiegfriedORCiD
URN:urn:nbn:de:hbz:tr5-2154
Parent Title (English):Prace Naukowe Uniwersystetu Ekonomicznego we Wrocławiu - Research Papers of Wroclaw University of Economics and Business
Publisher:Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Document Type:Article (specialist journals)
Language:English
Date of OPUS upload:2023/01/23
Year of first Publication:2013
Publishing University:Hochschule Trier
Release Date:2023/01/23
Tag:SMEs; service engineering
GND Keyword:Klein- und Mittelbetrieb; Service-Engineering
Issue:290
Page Number:15
First Page:113
Last Page:127
Note:
Eintrag in CEEOL: https://www.ceeol.com/search/article-detail?id=210913
Lizenz-Informationen: https://v2.sherpa.ac.uk/id/publication/41752
Departments:FB Bauen + Leben
Dewey Decimal Classification:3 Sozialwissenschaften / 33 Wirtschaft
Licence (German):License LogoCreative Commons - CC BY-SA - Namensnennung - Weitergabe unter gleichen Bedingungen 4.0 International