TY - JOUR A1 - Siegfried, Patrick T1 - Development a service engineering concept for SMEs T2 - Prace Naukowe Uniwersystetu Ekonomicznego we Wrocławiu - Research Papers of Wroclaw University of Economics and Business N2 - Many SMEs still face a problematic fact that their corporate structures and processes are not designed for efficient development and market positioning and there is a lack of appropriate methods and tools. SMEs are often inefficiently targeted to the internal or external demands for services. The goal of the research regarding contents and methodology was to investigate the practice of strategic planning and the implementation and application of service engineering in young SMEs on the one hand, and on the other hand specifically for young SMEs, whose performance and the probability of success can be increased by its application. These two goals have been achieved. KW - Klein- und Mittelbetrieb KW - Service-Engineering KW - service engineering KW - SMEs Y1 - 2013 UR - https://hst.opus.hbz-nrw.de/frontdoor/index/index/docId/215 UR - https://nbn-resolving.org/urn:nbn:de:hbz:tr5-2154 N1 - Eintrag in CEEOL: https://www.ceeol.com/search/article-detail?id=210913 Lizenz-Informationen: https://v2.sherpa.ac.uk/id/publication/41752 IS - 290 SP - 113 EP - 127 PB - Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu ER -